“Sex sells” is an adage that publishers and agency executives have embraced since time immemorial. And, historically speaking, perhaps no media space has committed to that line more than surfing. From John Peck’s classic “Penetrator” surfboard to Lightning Bolt ads featuring Rory Russell encircled by bikini-clad models to the faceless Reef girls hawking sandals, surf Read More

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SurfinDaddy has been hanging around the periphery of the web since 2001 – but the dawn of 2021 sees us ready to jump into the fray. No longer content to be an outsider (but loving that our readership will be those who love the outdoors) we’re poised to become your online resource for all things related to boardsports.