Surf industry retail customer The Buckle Inc. reported a 9.3% increase in net sales for the third quarter of fiscal 2026, driven by double-digit growth in its women’s category. The Kearney, Nebraska-based retailer posted net sales of $320.8 million for the 13-week period ended November 1, 2025, up from $293.6 million in the prior-year quarter.
Regarding consumer sentiment heading into the holiday season, President and CEO Dennis Nelson addressed potential pressure on lower-income shoppers.
“We haven’t seen a big change in our stores,” Nelson said. “The team and guests seem excited about our product response. There’s probably a slight caution in some as our units per sale are off very slightly. But overall, we feel good about it.”
The Buckle’s Q3 Results
Comparable store sales increased 8.3% year-over-year, while online sales grew 13.6% to $53 million.
The company reported a 10% increase in net income to $48.7 million compared to the same period last year.
Gross margin for the quarter grew 30 basis points to 48%.
Category Performance
The women’s business accelerated during the quarter, with sales increasing approximately 19%. This category represented 51% of total sales during the quarter, up from 47% last year.
Growth in women’s apparel was led by denim, which increased roughly 17.5%. Average unit retail (AUR) for women’s denim rose to $86.95 from $81.15 in the prior year. Executives attributed the price increase to strong performance in the Buckle Black Label and other higher-price-point national brands. Beyond denim, The Buckle saw growth in knits, sweaters, and casual bottoms.
The men’s business recorded its second consecutive quarter of growth, with sales up approximately 1%.
The kids’ category continued to trend upward, increasing approximately 22% year-over-year. Combined accessory sales rose 7.5%, while footwear remained flat.
The Buckle ended the quarter with 442 stores in 42 states.
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